More children’s lives would be saved if they were vaccinated against deadly diseases, so the UK government launched a new childhood immunisation campaign.
Illnesses like measles can spread very easily between children who are not vaccinated, as we are currently seeing in north London, News Cover reports, citing the UK government's official website.
Parents will now have easy access to trusted information on childhood vaccines through the government’s new campaign, helping them understand the protection vaccines provide and making it simpler to keep children healthy.
Illnesses like measles can spread very easily between children who are not vaccinated. The UK recently lost its World Health Organization (WHO) measles elimination status after over 2,900 cases of measles were confirmed in England in 2024, the highest levels recorded in decades. At the same time childhood vaccination rates were, and still are, well below the 95% WHO uptake target needed to prevent measles outbreaks.
Failing to vaccinate children leaves them unprotected against diseases that are easily preventable through free NHS vaccinations.
The ‘Stay Strong, Get Vaccinated’ campaign encourages parents to ensure their children receive their routine childhood immunisations and are not put at unnecessary risk.
Separately, parents are also being encouraged not only to ensure their own children are fully up to date, but also to help raise awareness among family, friends and their wider communities about the importance of routine immunisation.
